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On The Forefront with Video: 7 Reasons to Record

April 11, 20231 min read

Creating videos for your business is now essential.

Here’s a quick list of 7 reasons why we know that video can be a very effective addition to your overall marketing strategy.

  1. It creates instant trust, authenticity and familiarity with your target audience.

  2. A user will spend more time on your website. Improved ‘time on site’ user analytics metrics that Google uses to determine the worth and quality of a page for ranking in their organic search engine results.

  3. Improved conversion rates because of reason 1. And 2.

  4. Youtube Ads. Youtube is the second largest search engine in the world. And its media? Video. You don’t want to miss the opportunity providing ads on this video platform owned by Google.

  5. Youtube, Instagram, Facebook and TikTok content and advertising avenues can prove to be huge assets in maintaining brand recognition, staying top of mind for your users, and providing a professional (legit) business appearance.

  6. The proof is in the pudding. Videos can communicate clearer and faster than any other form of media.Especially with IG Reels and Stories, Facebook Videos, Youtube Shorts, and TikToks.

  7. Eye candy, video is one more element to capture your target audiences attention and keep it because every second counts.

I hope I’ve explained the great reasons for video production being a part of your business marketing plan in Miami. Im sure there are even more points to list!

If you’re interested in marketing your business online in to dominate your competition then schedule a call with us so we can have a call to discuss your goals.

video marketingmiami, flmiami marketingthe marketing lab

Norton Rodriguez

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